About Products Network Quality Contact Shop at Hello Kissan ↗ Enquire

Crop inputs, engineered for the Indian field.

Fertilisers, crop protection, plant nutrition and biologicals — manufactured and marketed by BharatAg and delivered directly to farmers through the Hello Kissan store network, so quality inputs reach the field at the best possible price.

Direct to farmerOne printed price171 productsGenuine quality
171
Active products
9
Crop-input categories
4
Focus states · AP·TG·KA·MH
1
Integrated portfolio

About BharatAg

A complete crop-input portfolio, built and backed end to end.

BharatAg Crop Science is an Indian agri-inputs company. We manufacture and market a full range of fertilisers, crop protection, plant nutrition and biological products — and deliver them to farmers through a dedicated retail network.

Farmers do not buy a molecule; they buy a result on a specific crop, at a specific stage. Our portfolio is organised around that reality — from sowing to harvest, and from conventional chemistry to biologicals.

Because the brand on the label is ours, so is the accountability. Every product must earn its place on efficacy, formulation quality and fair value before it reaches a Hello Kissan counter.

01

An integrated portfolio

Selection, manufacturing quality and pricing controlled in-house — with no middle layer between us and the farmer.

02

Organised by crop stage

Structured around the crop calendar and the field problem, not the chemistry cabinet.

03

Fair, transparent value

Benchmarked against the market so genuine value reaches the farmer, not just the depot.

Vision

Healthier soils, stronger crops and more profitable farms — with the right product, the right dose and the right advice available in every farming village.

Mission

To put a complete, genuine and correctly labelled range of crop inputs within reach of every Indian farmer, at a fair price, with the knowledge to use it well.

Our approach

Four principles guide how we build the portfolio and run the business.

01

Farmer-first

We measure ourselves by the result in the field, not the sale at the depot.

02

Accountability for every pack

Our name is on every label, so the responsibility is ours end to end.

03

Science & stewardship

Products chosen on efficacy and mode of action, and promoted for responsible use.

04

Fair value

Honestly-priced inputs and transparent advice at every Hello Kissan counter.

Product portfolio · 171 active products

The complete product range.

A comprehensive crop-input portfolio across nine categories — fertilisers, crop protection, plant nutrition and biologicals. Browse by category, then filter and search the full catalogue.

Hello Kissan — buy the full BharatAg range online.
Farmers browse and order the complete portfolio directly from Hello Kissan stores at hellokissan.store — genuine products, direct from BharatAg, at the best possible price.
Shop on Hello Kissan ↗
Browse by category
Full catalogue

Prices are not published here. The range is sold through Hello Kissan stores, and the price printed on each pack is the price at every counter. Always read the label and leaflet on the pack before use — the approved crops, dose and waiting period printed there are what count.

The direct advantage

No dealers. No distributors. Direct to the farmer.

In the conventional chain, every layer — distributor, dealer, retailer — takes a margin, and the farmer pays for all of it. BharatAg sells only through Hello Kissan franchise stores, cutting those layers out and passing the saving straight to the farmer, with genuine, quality-assured products.

Conventional supply chain
Manufacturer → Distributor+ margin → Dealer+ margin → Retailer+ margin → Farmer
Margins stack at every step — the farmer pays more, and the benefit stays with the middlemen.
The BharatAg model
BharatAg → Hello Kissan store → Farmer
No middle margins — the saving reaches the farmer, with genuine, quality-assured products.
0
Middle margins between BharatAg and the farmer — no distributor, dealer or sub-stockist layer stacked in between, so the saving stays with the farmer. The price printed on the pack is the price at every Hello Kissan counter.

Best possible price

No distributor or dealer margin between us and the farmer, so inputs cost less at the counter.

Genuine quality

Manufactured to specification and sold only through Hello Kissan stores — no spurious or diverted stock.

Transparent pricing

One honest, consistent price at the store — not inflated step by step along a supply chain.

Direct accountability

Our brand, our stores, our responsibility — from the plant to the farmer's field.

Hello Kissan · Franchise network

Retail built for farmers, run by partners.

Hello Kissan is our franchise-owned, franchise-operated (FOFO) retail network. It carries the full BharatAg range to the village level — giving farmers a store they can trust, and giving local entrepreneurs a supported, ready-to-run agri-retail business in their own area.

How the shelf reaches the field

A clean line from our plant to the farmer's plot.

No middlemen, no diluted supply. The same quality-checked range moves from BharatAg to a branded local counter to the field it was made for.

  • BharatAg→Manufacture & quality-check
  • Supply→Direct to Hello Kissan stores
  • Hello Kissan→Advise & sell at the counter
  • Farmer→Right input, right week, fair price

For farmers

A store you can trust for what goes on your crop.

  • Genuine, quality-checked products — no spurious stock
  • Advice tuned to your crop, stage and problem
  • A fair, transparent price at the counter
Shop online at Hello Kissan ↗

For partners

A proven range and the support to run a strong local business.

  • A strong brand and a complete product range
  • Reliable supply, training and marketing support
  • On-ground guidance to build footfall and grow

What Hello Kissan partners receive

Branded store identity

Hello Kissan signage, layout and in-store branding that farmers recognise and trust.

A complete product range

171+ BharatAg SKUs across nine categories, ready to sell from day one.

Dependable replenishment

Direct, dependable replenishment through the season, so the shelf is never empty.

Training & agronomy support

Product knowledge and crop guidance for you and your staff to advise farmers well.

Marketing & launch support

Local marketing, promotions and a strong opening to build footfall fast.

Ongoing business guidance

Hands-on support to manage stock, grow the counter and improve returns.

Becoming a Hello Kissan partner

01

Enquire

Share your location, available space and background with our team.

02

Assessment

We evaluate territory fit, catchment and store potential together.

03

Agreement & setup

Franchise agreement, store branding and initial stocking of the range.

04

Training & launch

Onboarding, product training and a supported store opening.

Open a Hello Kissan store in your district

A supported, turnkey agri-retail model with a complete product range from day one. Tell us where you are and we'll guide you through the rest.

Franchise — frequently asked

Who can become a Hello Kissan partner?

Rural entrepreneurs, agri-graduates, progressive farmers and existing agri-retailers who want to run a branded, farmer-first store with suitable retail space in a farming catchment. A background in agriculture or retail helps, but is not essential — we provide product and agronomy training.

What kind of location works best?

A ground-floor, market- or road-facing retail space in a town or large village with a strong farming catchment. We assess the location's suitability with you before setup.

What support does BharatAg provide?

Store branding and identity, the complete BharatAg product range, reliable supply, product and agronomy training, marketing and launch support, and ongoing business guidance.

How is product supply handled?

Directly from BharatAg — dependable replenishment through the season, so your shelf stays stocked when farmers need it most.

What is the investment?

It varies with store size, location and opening stock. We share the specifics transparently during the assessment stage — start with an enquiry and we'll guide you through it.

How do I get started?

Reach out on WhatsApp, call us between 9 AM and 9 PM, or submit the franchise enquiry form. From there we follow the four-step process: enquire, assessment, agreement & setup, then training & launch.

Quality & compliance

Quality and compliance built into every product.

A portfolio is only as good as the discipline behind it. Ours runs from how a product is selected, to how it is formulated, to how it is supplied and labelled.

Science-led selection

Actives and combinations are chosen on field efficacy, mode of action and resistance strategy — not on cost alone.

Formulation & quality control

Consistent, well-formulated products, checked for quality so performance holds batch to batch.

Regulatory compliance

Products are marketed in line with applicable Indian agrochemical regulations, with the approved label as the single source of truth.

Reliable supply

Dependable availability across the network through the season, so the right input is on the shelf when the crop needs it.

Resistance management

An IRAC / FRAC / HRAC-aware portfolio with mode-of-action variety and rotation guidance to protect long-term efficacy.

Responsible use & safety

Label-first directions, first-aid information and stewardship guidance so products are used safely and effectively.

Across the portfolio, the approved product label is the single source of truth for composition, directions and safety — and it prevails over any other material. We promote label-compliant, responsible use at every step, from formulation to the farmer's field.

Operations

Headquartered in Hyderabad, building across four states.

From our head office in Hyderabad, BharatAg is building the Hello Kissan network across Andhra Pradesh, Telangana, Karnataka and Maharashtra, district by district.

Maharashtra Telangana Karnataka Andhra Pradesh HYDERABAD · HQ
Hyderabad
Registered office
4 States
AP · TG · KA · MH
171+
Products on the shelf
FOFO
Franchise-owned retail model

Cotton, chilli, paddy, maize and vegetables shape much of the Deccan crop calendar — and our shelf is built to answer them, week by week, across the four states we focus on.

Partner with BharatAg.

Whether you're a farmer looking for your nearest Hello Kissan store, or an entrepreneur ready to open one, we'd welcome the conversation.

Contact

Get in touch.

Send us an enquiry and our team will respond. For product availability, please mention your crop and district.

Phone

+91 91772 13116
Open daily · 9 AM – 9 PM

Registered office

BharatAg Crop Science Pvt Ltd
Plot No. 237 & 238, Kavuri Hills, G B Pet,
Jubilee Hills (Shaikpet), Hyderabad,
Telangana 500033, India

Enquiries we handle

  • Farmers & Hello Kissan store locations
  • Hello Kissan franchise partnership
  • FPO & institutional supply
  • Product & technical information

We usually reply the same day. For product availability, please mention your crop and district.